The Winning Playbook
Hosted by the NSW Government and Football Australia, The Winning Playbook looked at key trends driving innovation in women's sport, set against the backdrop of the remarkably successful FIFA Women’s World Cup 2023.
Speakers included FIFA Secretary General Fatma Samoura, a trailblazer for women's football who has overseen unprecedented growth in the sport, Jill Ellis, President, San Diego Wave and two-time World Cup champion coach, U.S. Women’s National Soccer Team and James Johnson, Football Australia CEO who masterminded Australia’s successful bid for the FIFA Women’s World Cup 2023.
The event was an initiative of the NSW Football Legacy Program which is overseeing the investment of $10 million by the NSW Government in football as a legacy of NSW hosting matches at the tournament.
Scroll through our interactive digital playbook or click here to view the interactive PDF.
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